The survey is a quantitative method of data collection which makes use of a variety of research techniques, including questionnaires and interviews. Its main aim is to examine opinions or preferences of a given social group. There is a representative sample regarded as a miniature of the population that is subjected to the survey. In this way results can be generalized with some probability to a wider community.
Acronym
Sv
Edition
1
Number
70
Production effort
5
Production time
3
Learning power
3
Engagement
6
Difficulty of use
4
self-learning
No
with peers
No
sync
Yes
async
Yes
formal
Yes
informal
No
Analysis
Yes
Awareness
No
Knowledge
No
Skills
No
Attitudes
No
Implementation
No
Measurement
No
Worth to know
- Surveys can be particularly useful for collecting data that is comparable over time. Using the same questions allows us to see trends.
- The advent of the internet and digital technology has revolutionized the way surveys are conducted. Online surveys are now a popular and cost-effective method for data collection, allowing researchers to reach a wider and more diverse audience quickly.
- One of the fundamental decisions regarding a survey is anonymity. This decision can affect the credibility of the responses, especially if the questions concern sensitive topics.
- Survey, like any research method, requires an awareness of basic cognitive biases. An example is confusing coincidence with causal relationships, or drawing statistical conclusions based on a small data set.
- Surveys can help L&D departments understand the broader organizational culture and climate, including attitudes towards learning and development. This insight is valuable for designing initiatives that are aligned with the organizational ethos and are more likely to be embraced by employees.
- Surveys can reveal employees' preferred learning styles and formats, whether it be in-person workshops, online courses, webinars, on-the-job training, or other methods.